Ten Interesting Phrases about Google Services

Ten Interesting Phrases about Google Services you seldom knew
Google is known worldwide for its unique company culture. The other unique thing about Google is the words used and popularized in their company. Many of these words were introduced by Google and other was commonly used at their company. They also help us understand some Google services.

“Googleplex” is the first and most popular among the Google services. It is the name of the company headquarters at Mountain View, California. The name is a combination of two words “Google” and “Complex”. Here, the employees enjoy a gamut of perks like haircuts, laundry and gourmet meal facilities. With recession in the lead, many of these perks have been withdrawn. Yet Google has still been giving its employees a host of benefits.

“Google Employees” are called Googlers. There are several other terms in use (within the range of Google services) like “Gayglers” for gay or lesbian employees. “Bikglers” is the name for those who come together to work in bikes. New employees are called “Newglers” and former employees call themselves “Xooglers”.

“20-Percent Time” is a new word coined at Google, their engineer’s use 20% of their time on pet projects. These projects are often developed into full-fledged Google services. 20-Percent time helps the Google Engineers to stay energized and creative.

“Don’t Be Evil” is the motto at Google. It is an unofficial motto – whereas the Google policy states “You can make money without doing evil”. It means that Google services follow very high ethical standards and their policy over privacy, market dominance and other such criticisms.

“Page Rank” is the most popular of Google services; it made what Google is today. It decides on the factors that help to link to a particular page.

“Eating your Own Dog Food” is the funniest and most used terms at Google. It says that if your product is good, you should be using it most. It helps Google find out the bugs in Google services and fix them.

“The Long Tail” is another highly popularized term from Google – in Internet marketing circles – that helps in concentrating on retail stores’ top sellers. This is the term that helps in understanding the tricks of Internet marketing. The stress in the market is due to specialization and catering to niche markets. The long tail philosophy advocates otherwise using the inexpensive advertisements of small users, which help to get a very receptive audience.

Malicious websites and spammers are called “Bad Neighborhoods” at Google. They are thought to be hooligans. Even web designers who link their content to spammers are given low ranks in the search results when it comes to Google services.

“Googlebot” is the web spider used by Google to crawl from one link to another. One of the Google services, it helps index the websites on its massive search engine. There is another option to request files not to be indexed by Google or other spiders that is called robot.txt file.

“I’m Feeling Lucky” button in Google helps those who want instant results. Though not used much, it has stayed from the very beginning. It keeps Google and Google Services lucky!
Author: Sone Selva
Tags: Google, Google Services